Designing for a world-renowned business school? No pressure, right? 😅
I had the chance to collaborate with senior designers on a suite of assets including window decals for Oxford Saïd Business School, which were featured around their campus and on the front of their main building. The new branding focused on the diaeresis as a key element, bringing a dynamic and energetic vibe while staying clean and sophisticated to match the University’s prestige...
As part of this project, I also created a D6 poster showcased in a London tube station and a custom bus wrap, expanding the reach of the campaign
in a bold way. It was an incredible experience blending creativity with strategic thinking to bring the University’s brand to life.
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