Making protein bars pop in a sea of rainbow-coloured chaos? Challenge accepted! 🌈✨
The Food Doctor came to us with a clear mission: help their protein bars stand out on
crowded shelves. Their old packaging was getting overlooked and lost in with the sea of bright, rainbow-coloured bars in the market. They wanted something vibrant and eye-catching but still trustworthy and aligned with their brand. Taking inspiration from their updated product packaging, I worked closely with a senior designer to create a fun and inviting new look. We used a bold green base with vibrant accent colours for each flavour, and the results were amazing—the new packaging stood out dramatically on the shelf!
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